- 10 Marks
BMIS – Dec 2023 – L1 – Q5b – Finance, R&D and marketing strategies
Explains five elements of the 7 Ps of the marketing mix that businesses can use to gain competitive advantage.
Question
Marketing experts have suggested that businesses, particularly service organizations that desire to have efficient and effective performance and gain competitive advantage, should adopt and apply all the 7 Ps of the marketing mix.
Required:
Explain FIVE (5) of these Ps.
Find Related Questions by Tags, levels, etc.
- Tags: 7 Ps, Competitive Advantage, Marketing Mix, Service Marketing
- Level: Level 1
- Topic: Finance, R&D and marketing strategies
- Series: DEC 2023
Report an error