Topic: Internal analysis

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SCS – Nov 2021 – L3 – Q5 – Internal Analysis

Prepare a business plan extract with a focus on competitive and market analysis of COM Ltd.

A level 300 student in the University of Ghana has approached you to assist her with her project work. She is undertaking a study of COM as a business case and she would need guidance on specific areas in the preparation of a business plan.

Required:
Prepare an extract of a business plan on the following based on the company, COM:

a) Competitive Analysis (5 marks)
b) Market Analysis (5 marks)

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SCS – Dec 2022 – L3 – Q6a – Internal analysis

Draw Shell Directional Policy Matrix and recommend strategies for TCWL products based on their performance.

The Consultant undertook analysis of the performance of TCWL products using Shell Directional Policy Matrix. The management of the company is interested in receiving a report that contains the matrix and the strategies to be adopted for each product.

Required:

i) Draw Shell Directional Policy Matrix and clearly locate each product in an appropriate quadrant/cell in the matrix based on the product’s performance. (2 marks)
ii) Recommend and explain the appropriate strategy or strategies that TCWL should adopt for each product as suggested by Shell Directional Policy Matrix. (8 marks)

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SCS – Nov 2021 – L3 – Q5 – Internal Analysis

Prepare a business plan extract with a focus on competitive and market analysis of COM Ltd.

A level 300 student in the University of Ghana has approached you to assist her with her project work. She is undertaking a study of COM as a business case and she would need guidance on specific areas in the preparation of a business plan.

Required:
Prepare an extract of a business plan on the following based on the company, COM:

a) Competitive Analysis (5 marks)
b) Market Analysis (5 marks)

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You're reporting an error for "SCS – Nov 2021 – L3 – Q5 – Internal Analysis"

SCS – Dec 2022 – L3 – Q6a – Internal analysis

Draw Shell Directional Policy Matrix and recommend strategies for TCWL products based on their performance.

The Consultant undertook analysis of the performance of TCWL products using Shell Directional Policy Matrix. The management of the company is interested in receiving a report that contains the matrix and the strategies to be adopted for each product.

Required:

i) Draw Shell Directional Policy Matrix and clearly locate each product in an appropriate quadrant/cell in the matrix based on the product’s performance. (2 marks)
ii) Recommend and explain the appropriate strategy or strategies that TCWL should adopt for each product as suggested by Shell Directional Policy Matrix. (8 marks)

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You're reporting an error for "SCS – Dec 2022 – L3 – Q6a – Internal analysis"

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