- 10 Marks
SCS – Nov 2021 – L3 – Q5 – Internal Analysis
Prepare a business plan extract with a focus on competitive and market analysis of COM Ltd.
Question
A level 300 student in the University of Ghana has approached you to assist her with her project work. She is undertaking a study of COM as a business case and she would need guidance on specific areas in the preparation of a business plan.
Required:
Prepare an extract of a business plan on the following based on the company, COM:
a) Competitive Analysis (5 marks)
b) Market Analysis (5 marks)
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