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MA – May 2018 – L2 – Q2a – Performance analysis

Analyze a survey comparing attitudes towards Japanese and German cars based on service, economy, reliability, and comfort.

Diligence Research Ltd, a research and advocacy company, has undertaken an attitude survey of recent buyers of particular brands of cars in Ghana. As part of this study, recent buyers of Japanese cars and recent buyers of German cars were asked to agree or disagree with a number of statements. They were asked to choose only one out of the four options and indicate whether they agree or disagree. One of the summary tables from the survey is shown below.

Agree Disagree
Japan cars are:
Easy to get serviced 65 35
Economical 81 19
Reliable 76 24
Comfortable 69 31
German cars are:
Easy to get serviced 32 68
Economical 61 39
Reliable 74 26
Comfortable 85 15

Required:
Analyse the above data highlighting the most significant features of these data. Illustrate your analysis with tables.

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MA – May 2018 – L2 – Q2a – Performance analysis

Analyze a survey comparing attitudes towards Japanese and German cars based on service, economy, reliability, and comfort.

Diligence Research Ltd, a research and advocacy company, has undertaken an attitude survey of recent buyers of particular brands of cars in Ghana. As part of this study, recent buyers of Japanese cars and recent buyers of German cars were asked to agree or disagree with a number of statements. They were asked to choose only one out of the four options and indicate whether they agree or disagree. One of the summary tables from the survey is shown below.

Agree Disagree
Japan cars are:
Easy to get serviced 65 35
Economical 81 19
Reliable 76 24
Comfortable 69 31
German cars are:
Easy to get serviced 32 68
Economical 61 39
Reliable 74 26
Comfortable 85 15

Required:
Analyse the above data highlighting the most significant features of these data. Illustrate your analysis with tables.

Login or create a free account to see answers

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